High-Tech vs. High-Touch: Why AI Can’t Replace a Human TC
Everywhere you look in 2026, there is a new "Agentic AI" tool promising to automate your entire business. We see apps that can draft descriptions, bots that can answer lead inquiries, and software that claims it can manage your entire escrow process with a single click.
Technology is incredible, and we use the best of it at Roisum Admin to stay organized. But there is a massive difference between "processing data" and "managing a transaction."
In a market like Eastern Idaho, real estate is still a people business. Here is why the human element of a Transaction Coordinator is more important now than ever before.
AI Can’t Read the Room
A computer can tell you that a signature is missing on page four of a disclosure. It can even send an automated reminder to the client to sign it. What it cannot do is realize why the client has not signed it yet.
Maybe your seller is having second thoughts because they are overwhelmed by the move. Maybe your buyer is confused by the legal jargon and is too embarrassed to ask for clarification. A human TC picks up on the tone of a voice or the hesitation in an email. We know when to pick up the phone and provide a calm explanation instead of just sending another automated "nudge" notification.
Solving the Problems That Aren't on the Checklist
Real estate transactions rarely go exactly according to plan. An appraisal comes in low, a home inspection reveals a surprise foundation issue, or a lender needs a specific document at the very last second.
AI is great at following a linear path, but it struggles when things go sideways. When a deal hits a snag, you need a partner who can think creatively. You need someone who has a relationship with the local title officers and lenders to find a workaround. Problem solving requires empathy and intuition. Those are two things that a line of code simply does not have.
The White-Glove Experience for Your Clients
In a world full of automated "No-Reply" emails, a personal touch has become a luxury. When your clients receive a personalized update from a real person who knows their name and their story, it changes how they view you as an agent.
Using transaction coordination in Eastern Idaho gives you the best of both worlds. We use high-tech systems to ensure brokerage compliance and speed, but we provide a high-touch experience that makes your clients feel like they are your only priority.
Technology is the Tool, People are the Strategy
We love technology because it allows us to be faster and more accurate. But at the end of the day, your clients are making the biggest financial decision of their lives. They do not want to be managed by an algorithm. They want to know that a professional is watching over their investment.
By partnering with Roisum Admin, you are giving your clients the efficiency of the future with the personal care that built this industry in the first place. To start humanizing your transactions again with an experienced Idaho Falls transaction coordinator, click here.
